MJR's slef-reflections

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Hosting Blogs on Multiple Servers

Wed, 04 Jun 2008 15:09:03 +0100

[Mast]
(Is this a network?)

Terry Lane asked:

"Do you know of any reason why someone would suggest we consider placing blogs on more than one server? I think his main concern would be related to SEO and - I'm assuming here - Google."

There are some small reasons, mainly about various sorts of reliability: what if the server catches fire, what if someone filters out adverts from the server, what if the server gets labelled as a spammer or splogger, and so on... but I believe they're outweighed by ease of management and having all your site on one server.

If the search engines label your IP address as a spammer, you can get another IP address as a short-term fix, but in general, the search engines are always a major threat to a blog-based business. If they label one server as a spammer, I think it would take the guys at google or whatever about 0.1 seconds to spot the link to another server. The best tactic is to avoid looking like a spam source in the first place...

I guess if you're hosting several blogs on shared servers, like I do, splitting your blogs across several servers is a good idea for those reasons, which is part of why I do it... In any case, make sure you download backups in case your hosting goes like this:- The Planet (EV1) Data Center Catches Fire - 9000 Servers Offline

If a blog becomes really popular, the usual tactics of mirroring and distributed load-balanced hosting can be used, but I don't think that was the question here. Even after all those, I can't think of any real killer reasons to split a blog across multiple servers if you're on your own dedicated server already. Have I missed a reason?

Tags: cooperatives, software, web.

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